Multiple Site Admin

by Richard Zwicky

All SEO Articles

This article from The Mender (Issue 1),
Metamend's Web Site Optimization and Marketing Newsletter.


If you are responsible for administrating more than one site these tips are for you. Affiliate programs have grown to become one of the most popular ways to earn an income from web site's traffic. Most affiliate programs are designed to allow you to simply set up and begin earning commissions on visitors and sales you refer. However, the quality of the programs, and the results you will see, vary greatly from program to program, making it important to choose wisely.

Things to consider:

1. Stability of the company - Has the company and the site been around a while, or did they just appear last week?

2. Synergies with your site - Does the affiliation add something to your site, or is it just an extra button slowing download speed?

3. Commission Tracking - Can you track if people are buying from your link?

When making a decision as to whether to become an affiliate, think carefully; the right choice for your site may or may not earn you much money, but it will enhance your overall site.

Other articles from this issue:
- Web Browsers
- JavaScript

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