Pay-Per-Click Advertising ROI Calculator (PPC Calculator)

Please enter the following information into the PPC calculator to determine your Pay-Per-Click Advertising (PPC) Return on Investment (ROI).

Website Information

    • Current Conversion Rate – Average
      Your current average conversion rate as measured by a % (i.e. 2% or .5%). Conversion could be shopping cart, downloads, sales, etc.
    • Monthly New Web Traffic from PPC Rate
      Net new human conversion increase from PPC.
    • Cost Per Click
      I.e. a “click” that comes from Google Adwords.
    • Average Sale
      The average value of a sale.

Your PPC Calculator results will appear below.


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Note: This is an old article that was posted many moons ago. Note that the information contained within this article may be outdated. To get the most relevant, up-to-date information about online marketing, visit Metamend’s blog.